About us

Hey. We’re Simply For Life. Our goal is to help you achieve your optimal level of health through nutrition, and to ultimately, live longer. Whatever your nutrition and weight loss goals are - we can help you get there. We also love to have fun in the process-happy and healthy is the name of the game.

Our passion for amazing health began in 2001 when Simply For Life Co-Founder Bruce Sweeney developed a breakthrough weight loss and nutrition program after years of education and extensive scientific research. Today, as a company, we have produced over a million personalized nutrition plans, and have helped countless Canadians reach and maintain their goal weight, and achieve their best health.

We do this by using our state-of-the-art meal planning system to create a customized meal plan just for you, that meets all of your needs. We have expert nutrition consultants on staff that will meet with you weekly to coach you along your nutrition and weight loss journey. We provide you with tools to help you sustain a healthy lifestyle - for life!

Now, with our Natural Market, stocked with healthy food, nutritious meals to go, and quality supplements, we are your one-stop shop for all of your nutrition needs.